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Showing posts from April, 2026

paper 2 section B structure

Q6-  1 marker, basic knowledge based. Q7- 4 marker, usually explain what, e.g. uses and grats, regulation, scotts trust, funding Q8- 5 marker, will be analytical question, will be from an insert, either media language or representation. Q9- 15 marker- 3 well developed. 10 marks for analysis and 5 marks for judgement. media language or representation. in relation to a newspaper or somewhere online. Q10- 10 marker- Historical covers or contemporary covers. How have media contexts influences newspapers. e.g. female vs male politicians, espionage, colour v black and white. how divorce is covered. reporter being just male maybe.

The Guardian and Observer Audiences

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Kavanah - want to have a high quality journalism and want to appeal to middle class audience and fit in with trends. - want to be well trusted by their target audience if they have high quality journalism. as they can use more advanced technology, high standard photography. - the audience will spend their higher disposable  income if the papers are high quality. Readership: the total number of people who read a publication. Circulation: the number of newspaper copies that are distributed to newsagents and news stands on an average day. Audience profile - people who read the guardian are people that are middle- class who have a high disposable income to pay for these nice cars and expensive holidays. They have a interest in people eco friendly to the environment for example the electric car. have well paid jobs who can afford these nice cars and holidays who are able to use their money for these luxuries. also people who have enough money for the newspaper every day and week. Social...

Online, Social and Participatory Media

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 - readership figures would maybe increase as many more people would find it easier to read online. - the newspapers that are printed would decrease in reader's as its easier to read online How has online news affected print news? Clickbait : the use of sensational headlines or images to attract clickthroughs on a website. The Observer online follows the structure of its print edition, but there is far more prominence on lifestyle, food and sport stories. These areas don’t tend to dominate the front cover of a print edition. There are also more images/use of photography on the homepage. The observer are still owed by the Scott Trust though: - Believe in the rights of everyone Remember these: Celebrate individuality and diversity Promote democracy e.g. equality Appoints editor of the observer Print: Print versions provide much more detail on front page. Print is better technology for detailed writing. So easier to see Allows for much more varieties of layout as it is has a larger l...